This segment is sponsored by The National Confectioners Association.

AMARILLO, Texas(KAMR/KCIT) —93% of Americans say they plan to share chocolate and candy with friends and family this Halloween season plus, do you know the way most Americans eat candy corn?

The National Confectioners Association National Confectioners Association reveals how Americans prefer to eat the iconic treat, plus the most popular candy, and how Americans are preparing for the holiday.

No matter how you feel about it, there’s no question that candy corn is an iconic part of the Halloween season. As 93% of Americans say they plan to share Halloween treats with friends and family, it’s clear that chocolate and candy play a major role in the holiday celebrations. Whether headed to a Halloween party, welcoming trick-or-treaters or even just enjoying a little treat for yourself, these treats will enhance the season for all.

The Halloween season brings people together. Sharing treats is a perfect way to connect with others – especially as people are looking for more moments of celebration than ever before.

Now is your audience’s chance to find out what makes Halloween even sweeter. Whether consumers are enjoying new and innovative offerings, or their classic favorites, chocolate and candy are an iconic part of the season’s celebrations.

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