Life cereal is looking for the next “Mikey”


Your child could become the new face of Life Cereal.

Quaker Oats is looking for its next pint-sized star.

More than 40 years ago, the iconic “Mikey likes it” ad aired.

It features a picky eater named Mikey devouring the healthy cereal against all olds.

Now, the brand is launching a nationwide contest to give life to its old commercial.

Parents with kids between ages four and nine can visit five Walmart locations across the country for a live casting event.

You can also submit a video online through April 27th. 

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