Shorter Christmas Shopping Season, Some Retailers Concerned

Shorter Christmas Shopping Season, Some Retailers Concerned

Six Fewer Days
AMARILLO -- There are 26 days between Thanksgiving and Christmas this year. That's compared to 32 last year. And fewer days can mean less overall spending.

To fight against the shorter shopping deadline, many retail chains have decided to open their stores Thanksgiving Day, including Walmart, Target, and Sears.

We talked with the assistant manager of Get Gussied Up at Westgate Mall.

And she says the rush for holiday shopping doesn't usually start until Black Friday. But this year, they've been swamped with Christmas shoppers the past three weeks.

Get Gussied Up won't be open Thanksgiving Day. But their doors will open at the strike of midnight on Black Friday.

The mall will open 22 stores at 8 p.m. Thursday.

A national poll conducted November 7-10 found Americans estimated spending $704 per household on Christmas gifts this season, notably lower than the $770 they projected at this time last year.

Many economists are predicting the shorter shopping season will make online shopping numbers sky rocket the next month or so.

They're expecting sales to increase more than 20-percent compared to last year.

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