ALBUQUERQUE -- New Mexico Governor Susana Martinez announced that New Mexico tourism has increased for the 3rd straight year, causing tourism spending and jobs in New Mexico to surpass pre-recession levels.
In 2012, direct tourism spending is estimated to have increased 7% to a record $5.9 billion. Overall tourism numbers were up 2.6% as well, with a record 32 million people visiting the state.
"We had 32 million people visit New Mexico last year," said Governor Martinez. "While we share the beauty of our state with visitors, our economy benefits with healthy tourism spending, increased gross receipts taxes, and new jobs. These jobs can be found in both cities and small towns, at big and small businesses, and in every part of the state. We have incredible job growth momentum in this industry and I am committed to fostering future growth.
The 7% increase in Tourism spend in 2012 is on top of the 5.9% increase from 2011. For 2012, the average per person spend increased 4.9% for overnight trips and 12.9% for day trips."
"At Tourism, it is our job to bring new money into the state," said Tourism Secretary Monique Jacobson. "And we are thrilled to see that Tourism spend levels have reached an all time high. This means more money in the pockets of New Mexicans and a great return on investment for the states taxpayers."
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