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Local Small Businesses Sell Online

For Robyn Grona -Bilson, small business and cyber space are a winning combination.

For Robyn Grona -Bilson, small business and cyber space are a winning combination.

"We had a lot of clients that were traveling from out of town that would stop into the store, and they kept asking if they could shop online," Grona-Bilson said. 

Grona-Bilson owns Semblance Boutique in Wolflin Square, and in March this local shop launched an online store, so people around the world can visit the Amarillo boutique.

Grona-Bilson said during the first three days the site was live, it had 1,000 visitors.

That's not to mention the store's presence on social media, where Grona-Bilson posts pictures of the "shop dog" Dexter and motivational quotes, along with items found in the store. 

"Having a web presence, is really how you brand your business. So it's not just important to just have a website. You still need to be on Facebook, Twitter, Instagram," Grona-Bilson said. 

It's a message the local Chamber of Commerce certainly understands. The Amarillo Chamber won a national award in 2013 for its online presence from the American Chamber of Commerce Executives.

Penni Bentley with the Chamber tells us, it's all about spreading local business online.

"We believe in being social about our members. It's kind of a way of saying hey, whoever is following our page, these are businesses that you could, that you should be visiting and doing business with in Amarillo," 

Businesses just like Grona-Bilson's, that with the help of cyber space, are growing and selling past the Panhandle.


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