No More Sending Gift Cards On Facebook

By CNN

Published 07/30 2014 03:13PM

Updated 07/30 2014 03:14PM

Facebook is getting out of the gift card business.

No more wrapped-present icons telling you to send a Starbucks or Target gift card on your friend's birthday.

The gifts service is set to be discontinued mid-August.

The news comes days after Facebook revealed its new "buy" button.

It allows users to make purchases from small businesses partnered with the social media website.

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